Detecting Villain and Hero Ingredients Before They Reach the Headlines
Every Category Sees High Impact Ingredients
Companies lose billions of dollars in shareholder value when surprised by ingredients that are called out in social or mass media or by not identifying new ingredient benefits that can represent a massive missed opportunity.
There are roadblocks to detecting HI ingredients before they blow up in headlines:
Too-massive data sets,
Limited analytic tools,
Siloed regulatory, social, scientific and market data,
and the inability to differentiate true data signals from the noise.
An Ideal Solution
For anyone looking to understand significant ingredient concerns and opportunities
Ingredient Compass Reports
We provide the data you need – an understanding of the consumer experience and brand perception – at the right time, all to ensure the right people in your organization have the information needed to course-correct. 4Sight’s Compass Report delivers robust insights on product performance – for categories and select new initiatives – and what drives consumer choices in the market.
FutureSet Dashboard: What It Is
By analyzing billions of documents through supercomputer power, we stay ahead of global innovations (whether these are grants, patents, or clinical trials being unveiled via conferences, publications, and more) and the interplay of those with consumer/market data (e.g. social comments, news outlet reporting, etc). Getting months of years advanced notice of emerging ingredients, technologies and/or competitors is the difference you need to win.
FutureSet Dashboard: How it Works
Using analytic tools originally developed for the U.S. Department of Defense, FutureSet HI provides actionable insights in a user-friendly dashboard. The dashboard delivers sentiment analysis, the ability to search disease states or environmental concerns with ease, and scores each ingredient so you can quickly respond to emerging threats or opportunities.
The 4Sight Solution
4Sight’s FutureSet HI brings together billions of documents across diverse datastreams to uncover leading indicators of high impact ingredients.
FutureSet HI uses natural language processing routines specifically trained to identify ingredient insights across scientific, academic, regulatory, legal, news media and social channels. With the application of advanced machine learning, the 4Sight solution filters out the noise to identify the most critical documents only, alerting manufacturers when a concern – or an opportunity – arises. Using analytic tools originally developed for the U.S. Department of Defense, FutureSet HI provides actionable insights in a user-friendly dashboard.